This week's audio-blog is all about your website for your eCommerce store.
Over the past 10+ years, I've been exposed to hundreds of eCommerce website through corporate clients, small business owners that I've coached at Retail Bliss and through my community mentorship within Marie Forleo's B-School program.
I've noticed that when eCommerce businesses first start out, there are several common website mistakes that most people make.
In this week's audio blog, I take you through the 10 common eCommerce website mistakes you may be making and how to fix them, today.
In summary, here are the 10 eCommerce Website Mistakes I chat about in this week's blog:
The Home Button
Overcomplicated navigation and cutsie names
Making it hard to find your shop
Dropping people into your whole collection, not organizing for their journey
No email sign-up anywhere to be found but the footer
Hiding your customer service policies
Making it impossible to contact you
Not telling your story using you, and your brand together
Never using your blog
Home sliders that make no sense, and add no value
Listen to the audio for details and how you can take action today to make your eCommerce website more effective, engaging and convert browsers into buyers.
Are you making any of these mistakes? If so, what's ONE thing you'd like to change. Leave it in the comments below. I'd love to hear if these resonated with you.
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This innovative tool will take your revenue goals and translate them into actionable traffic goals. The included Traffic Planner is designed that make your marketing plan clear, and ROI-focused. There's also a 1-hour training video included which will give you my best practices for goal setting, walk you step-by-step through the process of using both tools, and a sample store.